Free Worksheet
Create Your
Brand Story

Free Worksheet
Create Your Brand Story

A brand story is a narrative that connects emotionally with your target audience, enabling them to identify with your organization on a personal level. Use your brand story as a foundation for creating engaging content and campaigns that resonate.

Use this worksheet to define key emotional elements of your organization; then use them to create your brand story.

Once you have your brand story, use it in your communications and outreach to:

    • Communicate your mission and impact
    • Inspire action
    • Guide marketing and communication efforts
    • Attract partnerships and collaborations
    • Differentiate yourselves from similar organizations
    • Foster supporter loyalty

Download the Worksheet

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Our Resources page features tips and tutorials on a variety of topics including graphic design, making the right impression on Zoom calls, data security, nonprofit strategies and more. Then follow us on social media so you don’t miss any new articles and updates.
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Your Brand Story Worksheet